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RJ & Makay

Our view of news, events and human capital trends in the financial services industry.

Change Sciences Group

Ameriprise website better than Schwab’s: Change Sciences Group

Posted by RJ and Makay on Aug 18, 2011

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Change Sciences Group says the Ameriprise Financial Corp. website home page beats out Charles Schwab’s home page. Ameriprise communicates more about itself as a company, according to Steve Ellis, a partner at Change Sciences Group. Ellis likes how Ameriprise features its Facebook page, an indication that the company is comfortable highlighting its customers’ experience.