Financial Advisor
A trustworthy face mattersPosted by RJ and Makay on May 16, 2012 |
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A person’s looks win out over their reputation when others entrust them with their money, according to a study by Warwick Business School in London. Researchers digitally altered trustees' features with Facegen software to make them appear more or less trustworthy. Money was given to volunteers and they were asked to choose a face that they felt comfortable with to handle the funds. 13 of the 15 participants, on average, chose people who looked more trustworthy.
Financial advisors are finding Apple’s iPad an indispensable tool for boosting their productivity and providing efficiencies at conferences and client meetings. Morning reading of newspapers and industry publications is made easy by Instapaper, an app that allows users to save articles from various news sites in one “paper” for convenient reading.
Morningstar announced last week that it would begin to include advisor fee and commission data from PriceMetrix Inc. in its advisor workstation platform. The news was generally received well by advisors though many were concerned that greater transparency would lead to lowball pricing. Detailed pricing information provides insights into advisor attributes that clients require in a business relationship.
